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SEO for Travel Agencies

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ROI Driven SEO Agency for Travel Agency

The travel industry has took a massive hit this year due to worldwide travel restrictions and lockdowns. However, as things slowly return to normality, the travel industry will bounce back in a big way. So when better to invest in SEO for your travel company?

When people decide its finally time for that cruise around the Caribbean, that fortnight in Disneyland Florida or that romantic getaway to Greece, make sure its your site they find when they book it. With the travel industry growing massively year by year in the online space, its more important than ever to be ahead of your competition.

That’s where we can help.

Investing in MR SEO means we can take all of the stress out of your SEO and allows us to then focus on your SEO and helping grow your business through the online marketplace. Whether you own a hotel, a booking site, a flights company or a cruise company, we can optimise your site to express your service or product and reach further consumers.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   

Each and every business has unique goals, and your travel company is no different. Whether it be getting customers on the phone, bookings, or highlighting exclusive products or offers, we will work with yourself and your team to understand your goals and how we can optimise our campaigns to achieve these. There is not set deliverables for any campaign, we will create a bespoke strategy to ensure you get the leads that drive ROI for your business or target your specific audience, in this case people that are looking to book a holiday or a service within the travel industry.

Our team of SEO experts will implement and track the strategy, and unlike a lot of SEO agencies we provide full transparency through the process. This holds us accountable, encouraging us further to generate results an allowing you to see a further ROI from the campaign and meet targets within the travel sector.

We have worked with travel companies around the country to increase visibility for their services. As your travel business is a trying to reach a national audience that are often looking to book internationally, would suggest a bespoke strategy that helps build your brand nationwide. This allows us to focus on other ranking factors such as product titles and descriptions, URL optimisation, meta descriptions and many more factors that search engines will take into consideration.

If you own a business in the travel industry, click through rate is key. Customers will often browse multiple sites looking for various specifics and book with the travel company that ticks the most boxes. This means that you have to express the fact you can offer what they are looking for in the brief time that they are on the search engine results page. We can help you achieve this by making your page titles engaging and informative as well as developing the meta descriptions and URLs, all visible and often off putting the consumer without proper SEO.

National Optimisation for Travel

With an investment in us, you can rise above these common mistakes and avoid losing the throne to others. Aim to be the best. If you think you’re ready for the next level, search engine optimization has the potential to boost your travel site’s visibility and make you the market leader in your industry. SEO is not an overnight process, but the good news is that your investment in SEO is a double-edged sword. The optimisation we provide will even pay for itself in a very short time, while its effects will last for many years.

If you specialise in a certain specific location or package, we can optimise for these particular products. For example, lets say you specialise in holidays to Asia, we can focus our SEO practices around the product’s location, price, exclusive offer, hotel name or nearby amenities, meaning potential customers can find your site as a provider regardless of how they search for their holiday online.

The Best Research Strategy For Your Business

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Here at MR.SEO we understand that we are only as good as our last campaign. We strive to provide the most accurate research that enables us to build your campaign with the full confidence that we will achieve the goal sets.

We will always look to take advantage of quick wins within your bespoke SEO strategy. However, we will also have an in-depth focus for the longer-term strategy that will ensure the business Is always generating an ROI from it’s SEO spend.

We will work as an extension of your team to provide growth across the relevant areas of your travel company so you can tailor your medicines or services based on our research into what people are searching for.

What Does Our Travel SEO Service Include?

Lead Generation Through SEO

The goal for every SEO campaign is to provide an ROI. This is why businesses continue to invest in our services to facilitate growth for their own.

A national SEO campaign for a travel company will start with keyword research, the art of understanding the volume of search for your services. Which locations or services are being searched for? What is it you offer that there is a search engine demand for? You need to know what potential customers are searching for in order to know which services they require that you might not offer currently or which services they require that you can push further in house.

For example, if you offer Florida holidays, you might rank for “florida holidays” which gets 27100 searches a month, as opposed to a more specific individual item such as “hotels on international drive” which generates a further 1600 searches that you might be missing out on. Insight such as this can help you strategize your business and increase your ROI even further.

We use this data to build the correct strategy for your website by implementing optimised landing pages based on the keyword data.

We track and report on the important stats that drive your campaign such a keyword growth and trends in organic traffic.

A National Optimisation For Your Travel Business

A national optimisation would be heavily service based. Instead of focusing on your local area to generate leads, we would focus on ranking for whatever it is sets you apart from the rest. In the travel industry it could be your range of locations, your hotels or your exceptional services. The intention being that the URL’s are Google friendly, we would rewrite the meta-descriptions so that they are appealing to the customer, apply our extensive keyword research to your page content and optimise the titles and headings.

Why Choose MR SEO?

With over 10 years of SEO experience under our belt, whatever industry your business is in, we have probably done it. Despite specialising in a range of industries such as fashion, education, accountancy, retail, hospitality and many more, no challenge is too big for us to take on.

We’ve worked with some of the UK’s biggest companies such as Virgin Media and John Lewis as well as seen phenomenal growth in some of our longest standing companies, specifically in your own industry with Ocean Florida.

With competitive, affordable prices, whatever your price range we can offer our expertise and knowledge to help you see improvements wherever you need them.

With monthly rolling contracts, there are no hefty sums to pay upfront. We’re so confident you’ll be happy with our results we don’t tie you down to fixed terms!

Get in touch today, let’s work together!

Our Client Success

Case Study Icon 1 0191.32 % increase in organic traffic
Ocean Florida live for Florida. Since 2004, they have been championing the Sunshine State and have sent over 250,000 holidaymakers there. We’re proud to be working with UK’s number 1 independent Florida specialist. This allows them to work with the biggest airlines, celebrated cruise lines and the best accommodation providers to create the perfect Florida holidays for our customers. They’re ATOL and TTA bonded, so you can book in full confidence, knowing that you’ve got an expert planning your holiday, and that you are fully protected.
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Case Study Icon 2 01231.24 % Increase in organic traffic
Car Finance Genie are a Car Finance company based in Essex. Their mission is to remove all of the hassle and stress from the process of finding a car and securing finance. CarFinanceGenie successfully simplifies a process that can be daunting and confusing for many. However, they felt their business wasn’t reaching it’s full potential through organic search and so came to us to assist them.
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Case Study Icon 3 011198.39 % Increase in ranked keywords
Cars Under 3000 is a family run business in Rayleigh! Their aim is to provide a first-class service at an affordable cost, and we don’t believe anybody does it quite like them. They understand that buying a used vehicle isn’t always easy. And so, aim to make the process as simple and enjoyable as they possibly can. They don’t just want you to come once and leave with a car you’re satisfied with. They work build a relationship, that brings you back time and time again for all your motoring needs.
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Ask The Experts About Travel SEO

It’s so important for all businesses, especially within the travel industry to have a thorough SEO strategy. Google processes over 3.5 billion searches per day with numbers growing by the day. We’re work to make sure your visible for the searches that results in leads for your establishment.

The travel specifically however, is always heavily competitive. With such a huge range of products, services and locations, giving the customer the ability to find exactly what they’re looking for in the shortest amount of time is crucial. They need to know your site offers exactly the service they want in order to make what are often huge purchases in the thousands of pounds.

Our team at MR.SEO have over 30 years in SEO experiences between them and have worked with some of the fastest growing businesses with the UK and in Europe. We have generated results in the travel businesses all around the country across various types of businesses such as hotels, flights, spa accommodations, attraction bookings and many more. We have the experience to create the perfect strategy for your business. We have also managed many campaigns for travel businesses through our partner agency Ink Digital.

Historically SEO companies suggest all campaigns take 6-12 months to see results. Although that case in the most competitive of industries, it’s simply a myth in the current climate. We tend to see a positive impact from the campaign in month 2-3 across our clients. In the travel sector specifically, you might see your results improve when you introduce a new offer or just at the start of the year, a traditionally busy time for the travel industry.