seo consultancy

I provide consultancy & freelance services for many Essex based & national businesses who have an inhouse team but want another set of eyes on the way their website is optimised.

content marketing

Content marketing essentially puts your content in the most relevant publications and in front of the best people for you via outreach, enhancing your SEO campaign through custom-built links.

onsite optimisation

To maximise your SEO efforts, your website needs to be optimised to ensure search engines & your users can understand what each page represents.

technical seo audit

Without a technically sound website, the biggest of companies will struggle to be visible in organic listings. Technical aspects of your website, such as speed, are vital.

digital pr

We have worked with clients getting them PR coverage in national publications, enhancing our SEO efforts while giving great exposure to their brand.

conversion rate optimisation

‘CRO’ means ensuring the traffic you get from SEO is converting as best as it possibly can. This is incredibly important for maximising the revenue generated from your marketing budget.

Michael Ryan Essex

I'm Mike Ryan,
a.k.a "Mr. SEO"

8

Years of experience

70+

Websites Optimised

100%

ROI Driven Results

I’ve been working in the SEO industry since I left education in my home town of Essex 8 years ago. During that time I’ve worked with some of the largest companies in the UK and worldwide along with some start-ups to increase their visibility online and, more importantly, their revenue.

I work with many clients UK-wide, boosting their authority through Local SEO. I have managed national accounts for brands such as Holiday Hypermarket and John Lewis, and I’m able to optimise websites in any niche.

My approach to SEO is very simple: understanding your business. Only then can I maximise the results of your SEO campaign and provide the best ROI possible. Many agencies will attempt to rank you for the ‘most important keywords’, but this is not always the best tactic.

SEO should be understanding your product or service to point where I understand what is the most valuable (or profitable) lead or sale for the company.

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SEO FAQ's

Search Engine Optimisation (SEO) essentially means optimising your website to allow search engines to ‘crawl’ the site as effectively as possible, picking out key information. There are thousands of ranking factors that will affect a website’s ability to rank highly for their key phrases.

Conversion Rate Optimisation (CRO) is the practice of optimising your website in a way that gives you the best possible chance of a visitor to your site becoming – or converting into – a customer.

Having worked in an agency environment myself, a lot of the time you, the customer, are just another number on a long list. Working with an SEO consultant or freelancer such as myself is a lot more personal; we take the time to understand your business and what success looks like to you.

PPC ads are those where a business has paid to be at the top of a results page. Studies show users are more likely to click on an organic ad, which is maximised through SEO. Both strategies together will create the best results, most often.

Every website is different. There are many factors that will dictate this, such as competition in your field, the age of your domain and the budget you can afford to improvements. All of this will be carefully considered when we begin working together to ensure we get the best possible results for you.

This is possible, but ultimately, SEO is a long-term strategy and should be viewed as such. Cheap tactics that try to exploit the search engines simply don’t work anymore, and may result in your site being unindexed (read: undiscoverable!).

No, my SEO services are not limited to businesses in Essex. I provide specialist consultancy and SEO packages to businesses across the UK whether they serve customers nationally or locally.