SEO is becoming more and more crucial within the educational sphere due to bigger competition with school places, university places, online educational services, and extra-curricular learning. With such a diverse and busy industry, SEO can help you stay ahead of the game and above the competition. Whether you want your establishment to look more appealing to a younger generation online, you want to display your achievements or awards, you think more people would be interested in your service if they knew about it or if you just want to build yourself further as an educational brand; SEO is an incredible investment to do just that.

Take the stress and hours of your personal time out of trying to control your own SEO and making your site visible. Instead, invest in us to do it for you.

As building your own website became more accessible and achievable in recent years, SEO for the educational industry has become increasingly important to ensure various potential students and parents can put their faith in you and your establishment due to the sleek, professional design of your site and your increased visibility due to our SEO campaign.

SEO is incredibly important within the education industry in order to be visible to customers, so they click through to your site and in turn view your educational services or establishment and enquire further. If your educational establishment or business isn’t visible, poorly designed or not optimised to highlight why a parent or student would choose you, you’ll struggle to see a high conversion rate.

Each and every business has unique goals, and your education service is no different. We will work with yourself and your team to understand your goals and how we can optimise our campaigns to achieve these. There is not set deliverables for any campaign, we will create a bespoke strategy to ensure you get the leads that drive ROI for your business or target your specific audience, in this case presumably a younger one.

Our team of SEO experts will implement and track the strategy, and unlike a lot of SEO agencies we provide full transparency through the process. This holds us accountable, encouraging us further to generate results an allowing you to see a further ROI from the campaign and meet targets within the education sector.

We have worked with educational companies around the country to increase visibility for their services. As education is often a national industry with enquiries like university places or just educational service such as revision sites, we would suggest a bespoke strategy that helps build your brand nationwide. This allows us to focus on other ranking factors such as product titles and descriptions, URL optimisation, meta descriptions and many more factors that search engines will take into consideration.

National Optimisation for Educational Establishments

With an investment in us, you can rise above these common mistakes and avoid losing the throne to others. Aim to be the best. If you think you’re ready for the next level, search engine optimization has the potential to boost your education site’s visibility and make you the market leader in your industry. SEO is not an overnight process, but the good news is that your investment in SEO is a double-edged sword. The optimisation we provide will even pay for itself in a very short time, while its effects will last for many years.

If you are a university, we can optimise for the courses you offer, the services you provide, awards, amenities, accommodation or whatever you think makes you stand out and would make a student want to enrol with you. As a school or college, we can highlight awards, amenities, extracurricular activities and many more to show prospective parents exactly why your school is right for their child.

What Does Our Educational SEO Service Include?

Lead Generation Through SEO

The goal for every SEO campaign is to provide an ROI. This is why businesses continue to invest in our services to facilitate growth for their own.

A national SEO campaign for an educational establishment will start with keyword research, the art of understand the volume of search for your services. You need to know what potential customers are searching for in order to know which services they require that you might not offer currently or which services they require that you can push further in house.

For example, if you offer a law degree, you might rank for “law degree” which gets 3600 searches a month, as opposed to a more specific individual course such as “criminology degree” which generates a further 390 searches that you might be missing out on. Insight such as this can help you strategize your business and increase your ROI even further.

We use this data to build the correct strategy for your website by implementing optimised landing pages based on the keyword data.

We track and report on the important stats that drive your campaign such a keyword growth and trends in organic traffic.

A National Optimisation For Your Educational Business

A national optimisation would be heavily service based. Instead of focusing on your local area to generate leads, we would focus on ranking for whatever it is sets you apart from the rest. In the educational industry it could be your establishment services, courses you offer, extra carricular activities or educational services that we would optimise so that the URL’s are Google friendly, rewrite the meta-descriptions so that they are appealing to the customer, apply our extensive keyword research to your page content and optimise the titles and headings.

The Best Research Strategy For Your Business

Here at MR.SEO we understand that we are only as good as our last campaign. We strive to provide the most accurate research that enables us to build your campaign with the full confidence that we will achieve the goal sets.

We will always look to take advantage of quick wins within your bespoke SEO strategy. However, we will also have an in-depth focus for the longer-term strategy that will ensure the business Is always generating an ROI from it’s SEO spend.

We will work as an extension of your team to provide growth across the relevant areas of your educational establishment so you can tailor your services or course based on our research into what people are searching for.

Why Choose MR SEO?

With over 10 years of SEO experience under our belt, whatever industry your business is in, we have probably done it. Despite specialising in a range of industries such as fashion, gambling, accountancy, retail, insurance and many more, no challenge is too big for us to take on.

We’ve worked with some of the UK’s biggest companies such as Virgin Media and John Lewis as well as seen phenomenal growth in some of our longest standing companies such as Ocean Florida and Car Finance Genie.

With competitive, affordable prices, whatever your price range we can offer our expertise and knowledge to help you see improvements wherever you need them.

With monthly rolling contracts, there are no hefty sums to pay upfront. We’re so confident you’ll be happy with our results we don’t tie you down to fixed terms!

Get in touch today, let’s work together!

Ask the Experts About Educational SEO:

Why Does a Educational Business Needs an SEO Agency?

It’s so important for all businesses, especially within the educational industry to have a thorough SEO strategy. Google processes over 3.5 billion searches per day with numbers growing by the day. We’re work to make sure your visible for the searches that results in leads for your establishment.

The educational industry specifically though, is heavily competitive at certain points of the year. This means good internet traffic and conversion rates can help set your business apart from the rest.

What is MR.SEO’s experience with other educational companies?

Our team at MR.SEO have over 30 years in SEO experiences between them and have worked with some of the fastest growing businesses with the UK and in Europe. We have generated results in the experience businesses all around the country across various types of businesses such as universities, schools, colleges, and extracurricular learning platforms. We have the experience to create the perfect strategy for your business.

Can we do SEO without a Website?

We can generate local results without a website using tools such as Google my business. However, we to advise building a website to maximise how many leads you can generate through SEO. We offer web design services as well SEO.

How long can I take to get results?

Historically SEO companies suggest all campaigns take 6-12 months to see results. Although that case in the most competitive of industries, it’s simply a myth in the current climate. We tend to see a positive impact from the campaign in month 2-3 across our clients. In the educational sector specifically, you might see your results come through in a seasonal manner. For example, at the time of school applications or university open days.